MIAMI, Fl., December, 2019 – Semillitas, the 24-hour commercial free animation channel for children between 0-5 years of age, owned by SomosTV (company chaired by Luis Villanueva) celebrates nine years of supporting parents by offering the best and safest programing for their children. Semillitas launched on December 7, 2011 in the United States and Puerto Rico, and later managed to expand its coverage to the Caribbean, Panama and Central America. Thus, Semillitas became an international channel by SOMOSTV, successfully performing in a highly competitive segment based on its original quality and market positioning.
Semillitas offers the Spanish-speaking children’s audience the best entertaining and educational programming, carefully selected, with a plus of teaching the traditions, stories, songs and other topics of the Latin culture. This strategy of offering successful, safe, healthy and violence-free entertainment, at a time when the abundance of unfiltered entertainment causes concern among adults, has been key in the growth of the channel distribution.
Luis Villanueva, President and CEO of SOMOS Group stated: “at SOMOSTV we are proud of this new anniversary of Semillitas. This channel is made with great care and responsibility. It is very motivating to see the comments of mothers and fathers on social networks and the appreciation with which they refer to a healthy and safe space for new generations. Semillitas offers the best animation in the international market, along with support for the preservation of our common cultural heritage and this fills us with satisfaction. We have a human and technical team that lives this strategy day by day and is responsible for this delicate task.
Contents with an international trajectory make up the channel’s programming Little People, Angelina Ballerina, Sam El Bombero, Sid el niño científico, Doodle boo, Kit y Kate, Los pies mágicos de Franny, Bob el constructor. The channel’s programming and licensing strategy ensures a constant flow of new properties to offer the best and most up-to-date of specialized animation for these ages. In addition to this combination of prestigious animation, the channel includes a strong presence of content produced in-house, which gives it the educational touch and unique cultural relevance promoting songs and traditions. The pieces produced in-house also contemplate the interactive participation in the experience of watching television with riddles, puzzles and games that stimulate the imagination.
In addition to the linear channel, Semillitas offers an unparalleled offer of Video On Demand so that children can enjoy programming at any time, as well as the possibility of being transmitted on any electronic device (tablets, cell phones, PCs) through the Internet.
This month of anniversary the channel will express the Christmas spirit with the beautiful film of Caillou celebrates Christmas, accompanied by a special Christmas program throughout the month.
About Semillitas: “Semillitas” is a toddlers and preschoolers Pay TV channel that programs Spanish language animation, 24 hours a day, and is produced and distributed by SOMOSTV LLC. SOMOSTV LLC is a company devoted to the development and promotion of Pay TV in the US Hispanic market, Puerto Rico, Mexico, Central America and the Caribbean through the launch of TV channels in all platforms with technical and creative excellence.