Press Room




MIAMI, Fl., October, 2019 – ViendoMovies, the 24-hours channel featuring exclusive, commercial free movies originally produced in Spanish, and Semillitas, the 24-hour commercial free animation channel for children between 0-5 years of age (both owned by SOMOSTV, a company chaired by Luis Villanueva) have been nominated: ViendoMovies for The Promax US Hispanic in the Brand Image Promo Campaign category and Semillitas for The Promax Latin America in the Total Package Design category. The Promax awards are one of the most prestigious awards that recognize the best of branding, marketing and design in the entertainment industry.

Luis Villanueva expressed, “We are very proud of these two nominations that recognize all the efforts from our professional team who work daily to bring high-level products to our customers and the audience.”

SOMOSTV’s channels are characterized by having a dynamic and high quality presence which seeks the differentiation and the positioning with its top content in this highly competitive market. Both channels have complex and high performance pieces from the point of view of graphic animation.

The event will take place on Thursday, November 14 at the New World Center in Miami Beach.

About ViendoMovies: ViendoMovies is a Pay TV channel that broadcasts contemporary, exclusive Spanish-language films 24 hours a day with no commercial breaks, in a premium, culturally relevant on air look. ViendoMovies is produced in the US for the Hispanic and Puerto Rico markets and is part of SOMOSTV LLC. For more information please visit us at and

About Semillitas: “Semillitas” is a toddlers and preschoolers Pay TV channel that programs Spanish language animation, 24 hours a day, and is produced and distributed by SOMOSTV LLC. SOMOSTV LLC is a company devoted to the development and promotion of Pay TV in the US Hispanic market, Puerto Rico, Mexico, Central America and the Caribbean through the launch of TV channels in all platforms with technical and creative excellence. For more information, please visit us at


SOMOS Productions and Onceloops (Argentinian production company) announced today in MIPCOM the coproduction of a new series (“Spoiled”). The 15-episode youth series is based on a story that combines elements of generational rebellion, mystery and individual search within a musical framework. SOMOS Productions (chaired by Luis Villanueva) and Onceloops (led by Sebastian Mellino) are two production companies that have been characterized by delivering successful musical and drama episodic content. These elements are combined in

is the story of four young girls, united because their parents don’t allow them to follow their biggest dream: their love for music. After having problems in school, Gegé, Majo, Cony and Jazz are sent to a camp where to discover their spirituality and find themselves; however, the camp is a dark place where danger and mystery are hidden in every corner. The girls face experiences meeting friends and uncovering secrets. They are different, but united by a common feeling: the love for music. This love for music will be the true element that connects the girls with the most important values: the importance of dedication, friendship and love, and will lead them to a musical contest where talent will be the deciding factor for participating bands to win.

Luis Villanueva expresse his satisfaction with this project: “In SOMOS Productions we are pleased to partner with Onceloops for Maleducadas Our experience in handling the musical component and our strengths in this genre are combined in this refreshing and attractive story. Elements of friendship, love and the anguish that face this new generation are all put together. We are sure that this series will add value to the successful catalog that we have developed in our company. This format is very much in line with contemporary consumption habits, guaranteeing wide distribution.”

Sebastian Mellino stated, “I am very excited that I have found in SOMOS Productions a partner that believes in the power that music has over content. SOMOS bets on cutting-edge products developed around the youth genre, which personally excites me, since Maleducadas is a series designed for Generation Z.”

SOMOS Productions has been characterized by its success in series such as Hasta Que Te Conocí (along with Disney Media Distribution Latin America, IGSFA Management and BTF Media), the production of live music shows on US television, youth dramas and other genres. The company is currently producing the series Súbete a Mi Moto (in conjunction with Pinolywood Studios and Endemol Shine Boomdog), a series which tells the story of the band Menudo.

About SOMOS Productions: SOMOS Productions, LLC is an independent audiovisual content production company led by professionals with decades of experience producing talk shows, soap operas, dramas and variety shows, among other genres. SOMOS Productions guarantees its clients reasonable production costs and top quality, supported by flexible structures, access to suitable facilities, equipment and with operational experience in handling complex products. The company is active in production projects in the United States and Latin America.

About Onceloops: Onceloops is a successful Argentine production company which has developed, among other projects, Go! Vive a tu manera, along with Kuarzo Entertainment Argentina (first Infant Musical Youth and Netflix Original). Onceloops was part of the production of Wake up with no Make Up(together with E! Television and Coca Cola TV). In music production, Onceloops has worked with international productions such Violetta, Soy Luna Para Disney and for other cable channels such as Nickelodeon and Fox, among others. It is also the leading producer in Realities related to music.

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